‘The Cube’ at Chevrolet Buick GMC Cadillac of Murfreesboro may be first in Tennessee

‘The Cube’ at Chevrolet Buick GMC Cadillac of Murfreesboro may be first in Tennessee

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Tom Beckwith Special to USA TODAY NETWORK - Tennessee Published 11:00 AM EDT Nov 1, 2018 A new structure has changed Murfreesboro's skyline along Fortress Boulevard near Interstate 24. Young boys may liken it to a giant storage box for Hot Wheels cars, while adults may think it's a car vending machine. Some refer to it as “the tower.” But at Chevrolet Buick GMC Cadillac of Murfreesboro, Executive Manager Bo Trivett and his staff, the four-story automobile display is known as "the cube." Believed to be the first of its kind in Tennessee, the display is modeled after the Carvana concept of a car vending machine. Located along Interstate 65 in Nashville's Berry Hill community, Carvana's five-story was the company's first in the nation. In Murfreesboro, the cube's sole purpose is only to display cars and trucks for sale at the dealership.  “The cube is basically a very expensive sign, ” Trivett said of the 4, 000-square-foot structure. “Our dealership is down in a hole, so we built it for visibility. .


 People driving down the Interstate couldn’t see us.” How the tower came to be The Tennessee Department of Transportation agreed to sell a two-acre strip of property located between the existing auto franchise’s property and Fortress Boulevard. Rising 60 feet into the sky, the structure rests on a foundation that is four feet thick. Inside are four two-car lifts that can display eight vehicles at a time. The cube took five months and $5 million to build. “Actual construction began in May, and we were able to begin displaying cars (Oct. .

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