Toyota to experiment with car subscription program in Japan

Toyota to experiment with car subscription program in Japan

Toyota
Starting in 2019, Toyota will be the latest automaker to dip its toes into the subscription-program pool.Toyota announced late last week that it will run its own car subscription service called Kinto. It's still light on details, but it seems like Kinto will operate in a way similar to Volvo's Care by Volvo subscription service. That's a good model, because it's proved quite popular in a variety of markets, including the US.Subscribers will pay a monthly sum, and in return, they'll have access to "the type of car that they like and want to drive, and to freely enjoy such a car." The monthly price will cover taxes, insurance and maintenance, but it's unclear if there will be mileage restrictions, although use of the word "freely" sounds pretty liberating, mileage-wise.It'd be pretty swell to have an 86 for daily duty, but a larger SUV when it's time for a family road trip. Manuel Carrillo III/Roadshow However, unlike Care by Volvo, it sounds like swapping cars won't be limited to contractually obligated dates, and it appears that users can cancel at any time. "The service makes it easy to start life with a car as soon as the customer feels that ....


Kinto will have a program that rewards drivers who take extra care of their vehicle. By the sounds of it, this will include connected-car technology that can monitor "safe or ecological" driving, with additional rewards levied to subscribers who make regular visits to the dealer. Basically, if you treat the car that isn't technically yours like it is yours, Toyota will reward that behavior. Those rewards haven't been publicized yet, though. The service will launch in 2019, and it'll be limited to the Tokyo area during its trial. .

Leave a Reply

* Copy This Password *

* Type Or Paste Password Here *